Practical consulting for CPs and admission businesses that want better lead quality, stronger counselling and a lower cost per admission.
Running an online degree admissions business looks simple from the outside: buy leads, call them, enrol students. In practice, margins depend on small numbers such as connect rate, follow-up speed, counsellor skill and the mix of universities you offer.
Many channel partners spend more on leads when growth slows, even when the real problem sits elsewhere. EdTech consulting helps you find the actual bottleneck before you spend more.
Our consulting is built on how an admissions business really runs. We work across leads, counselling, CRM and compliance, and the same team can help put the plan into action.
We review your numbers from lead to enrolment, and find the biggest leak.
We check which sources are producing admissions, not just enquiries.
We review scripts, follow-up rhythm, objection handling and training needs.
We help you set up stages, reminders and dashboards, including through Vidyarc CRM.
We look at which courses and fee bands suit your audience and team.
We help you avoid risky claims about approvals, placements and rankings.
We help you design targets and incentives that reward admissions.
You get a clear 90-day plan with KPIs and owners.
| Metric | What it tells you |
|---|---|
| Connect rate | Whether leads are reachable, and whether you call quickly |
| Qualified rate | Whether your lead source fits your offer |
| Lead to admission rate | How well your team converts |
| Cost per admission | What each enrolment really costs |
| Revenue per admission | Whether your margin is healthy |
Try our cost per admission calculator to work out your current number.
We understand your business, team and goals.
We look at your lead, call and admission data.
We show you what is working, and what is leaking.
We agree priorities, owners and targets.
If you want, our team helps you carry out the plan.
If your conversion is falling, more leads only increases your cost. Find out why before you add volume.
Without a CRM, follow-ups get lost and you cannot see what is working.
If one person produces most admissions, your business is exposed. Document what they do and train everyone else.
Offering everything can confuse both counsellors and students. A focused list is often stronger.
Competing only on price can leave you with admissions but no profit. Compete on trust and guidance.
Promising approvals or placements that you cannot verify can hurt your reputation and your partnerships.
You may be paying too much per admission.
Your source mix may need a rethink.
Targets, incentives or lead quality may be the real issue.
If you do not know your cost per admission today, start there.
| Period | Focus | Output |
|---|---|---|
| Days 1 to 30 | Measure | Clean CRM stages and a baseline for every key metric |
| Days 31 to 60 | Fix | Better scripts, faster follow-up and a sharper source mix |
| Days 61 to 90 | Scale | More budget for what works, and clear team targets |
This is a sample outline. Your own plan will depend on your data, team and goals.
Tell us about your team and monthly admissions, and we will suggest where to look first.